Top 20 Branding Agencies You Need to Know

Want to know the top branding agencies in the world?

Having an expert to help navigate the complex world of branding, from brand identity to positioning and strategy, can make the biggest difference in the world. Agency Spotter is your branding partner helping you know what questions to ask when looking for a branding agency and providing you with advice from experts who have been there. Knowing which kind of branding agency to work with is a great place to start, so let’s take a look at some of the best branding agencies from the big branding classic agencies to the upstarts.

top branding agencies

Big Branding Agencies: The Classics

If you have the budget or the brand panache, these large branding agencies can help your brand take shape or reposition itself for growth.

Interbrand – Founded in 1974, Interbrand has 29 offices in 22 different countries. Specializing in brand insight, brand strategy and design, they are one of the top agencies to put branding on the map. Interbrand is also know for their influential “Best Global Brands” annual list.

Landor Associates – Landor is a global integrated branding agency that specializes in brand consulting, creative and design. With 27 offices in 21 countries, Landor knows how create, build and revitalize agile brands.

Lippincott – Building authentic brands for over 70 years, Lippincott has a history of delivering results for the world’s most iconic brands. The global branding agency coined the term “corporate identity” and created a new way brands interact with people.

Superunion – Superunion is a revolutionary creative company. With 750 people in 12 countries, they work with clients that include some of the world’s most iconic brands.

FutureBrand – As one of the leading branding design consultancies, FutureBrand’s works to build great brands but also to create a more positive future.

Pentagram – With offices in London, New York, San Francisco, Berlin and Austin, Pentagram is the world’s largest independent design consultancy specializing in branding, architecture, web and more.

Brand Strategy Agencies: Making A Name For Themselves

Going beyond the tactical, the branding agencies highlighted here start with research and strategy to provide a more holistic service for your brand.

Mechanica – Mechanica is the New England based branding agency that provides strategically based, creatively expansive and humanly fixated solutions to bring results for their brand partners. It’s all about a right mixture of data, strategy and creative, while never forgetting that real people are on the other side.

Ruckus – The branding agency from New York does everything in its power to help breathe life into your company’s story. From positioning, brand DNA, messaging, development and more, Ruckus can help your brand whether you’re just starting out or evolving.

Sagon Phior – Two words. Emotional connections. Sagon Phior, the branding agency from LA, works to build emotional connections for your brand and their audience. It is this single-minded focus that differentiates them from every other agency.

Sir Isaac – Named after the famous physicist we all know, Sir Isaac is set out to carve their own name in the marketing and branding world. The Salem, MA based agency believes everything a brand does must both build the brand and drive the business. With this simple way of thinking, Sir Isaac is delivering real results.

Primary Design – Primary is the Boston branding agency that has been building brands for over 34 years. With such a distinguished track record, Primary Design has worked with some of the biggest brands in the world and making a ton of friends along the way.

RNO1 – RNO1 is an award-winning branding and digital agency with deep roots on the west coast. That west coast flair of innovation, disruption, and passion spills into everything RNO1 creates and designs. Just think of them as WEST COAST BRANDMAKERS.

Good Stuff Partners – Good Stuff Partners builds Brands with Purpose™. The Bay Area based brand strategy agency works to create and share your brand’s story with the people that matter the most to you.

Siegel and Gale – S+G is the global brand strategy firm creating meaningful brand experiences since 1969. The agency uses the power of simplicity to unlock the full potential of their brand partners.

Branding Design Firms: Small But Mighty Upstarts

More popular than ever, small branding upstarts like these are producing winning work for small and large brands alike. Some of them have even been founded by the former branding rockstars from the larger branding agencies.

Shamlian Creative – Founded in Philadelphia in 1986, Shamlian Creative has over 30 years of experience building relationships for their brand partners. Whether it’s working with Fortune 500 companies or local businesses, the Philly branding agency will help you stand out like never before.

Cibo. – Want to build brand experiences that matter? Then Cibo, the integrated brand experience agency from San Francisco, could be the one for you! They combine brand narratives, experience design and engineering to build better brands.

Willoughby Design – Willoughby Design is the women-owned branding agency that helps brands connect with the female audience. With 80% of all buying decisions made by women, why not work with the agency that understands the female perspective and design sensibilities. Willoughby believes that “good design is life enhancing and moves humankind from passive to purposeful.”

Matchstic – Founded in 2003, Matchstic is the Atlanta brand identity house that helps build passionate brands through art and commerce.

Elmwood – Elmwood, the world’s most effective brand design consultancy, started as a local agency based in Leeds, UK in 1977. Now with offices in London, New York, Hong Kong and more, Elmwood has become an agency that can handle all your branding needs from design to strategy and more.

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Daniel Kim