Top 10 Marketing Projects You Need To See: May 2016


Highlighting the top marketing projects across advertising, web, branding, innovation and much more…

Finding top agency projects based on brands and services is pretty hard, but with Agency Spotter’s Project Search feature, you can now search for all kinds of agency projects from digital to advertising and even search by brands. Using the Project Search feature, we were able to compile some of the top agency projects for you to check out this month. We have some pretty cool work that covers Augmented Reality, live-streaming video campaigns and more. So check out the top 10 agency projects for May 2016.

 

eHouse Studio – Christophe Harbour

eHouse Studio is a web and UX design firm based in Charleston that was chosen to redesign a new website for Christophe Harbour – an upscale resort located in the Caribbean Islands. Because the development of the resort was just beginning, eHouse Studio needed to build a site that would effectively demonstrate construction progress, better communicate the resorts value proposition, and address any questions future customers might have while also serving as an effective sales platform.

eHouse Studio created a website that was fully responsive and integrated with Christophe Harbour’s CRM database to ensure leads were being captured and nurtured as effectively as possible. After the launch of the new website, overall inquiries went up 21% and organic traffic rose by 57%.

CHSK-responsivescreens-max

 

UNION – Hendrick Motorsports

UNION, a digital marketing agency based in Charlotte, and Hendrick Motorsports teamed up to create a new digital platform that gave fans a inside look at the Hendrick Motorsports team and explore the unique stories and history of the company. The digital website did two things: Engaged fans with interesting content and became a powerful marketing opportunity for the brand and its sponsors.

After the launch of the digital platform, time on the site increased by 302%, page views went up by 344% and bounce rates reduced by 85%.

New digital platform for fans for Hendrick Motorsports by UNION

 

6S Marketing – Cirque du Soleil

To promote Cirque du Soleil’s new show, Totem, to Vancouver’s Chinese population, 6S Marketing created a social media and marketing campaign that reached a demographic the company had never communicated with before. The campaign consisted of an online contest via Weibo (Chinese Twitter), influencer marketing, a Chinese landing page, SEO and Facebook ads. The marketing campaign drove over 16,000 visitors to the website, 3,000 visits per month from organic search, and 29% decrease in bounce rate.

Social media marketing campaign for Cirque du Soleil by 6s Marketing

 

Stokes, McNutt & Partners – Auburn University

Stokes, McNutt & Partners is the full-service advertising agency that was picked to launch Auburn University’s first Augmented Reality channel called TigerView. In collaboration with the 24 departments at Auburn, the agency was able to create new multimedia experiences using AR that could be used in classrooms.

.


 

Flint & Steel – HBO

Flint & Steel is the New York-based marketing agency that was in charge of creating The Black List content platform. The Black List presents the stories of 25 of the most influential African-Americans of our time and was awarded at Sundance Film Festival in 2009 and won the NAACP Image Award for Best Documentary.

.

 

Dom & Tom – Priceline

Dom & Tom, the New York digital product development studio was tasked with building the Flight Finder app for Priceline. The agency built a iPhone application that would let users search and book flights in less than two minutes. The final Priceline app currently has 4.5 stars and over 20,000 reviews in the Apple iTunes Store.

Priceline Flight Finder app by Dom & Tom

 

Brokaw – neuro

Brokaw and neuro, a beverage company that provide drinks with functional purposes, teamed up to raise awareness for a line of their drinks called neuro SLEEP. The agency launched a national advertising campaign consisting of digital displays, Pandora radio spots, in-flight videos and a partnership with Jimmy Kimmel Live.

.

 

Denizen Company – Disney

To surprise patrons at Disneyland Resort, Denizen Company and Disney created a live streaming movie poster with Johnny Depp in full costume and character as the Mad Hatter from Alice in Wonderland.

 

Mindjumpers – L’Oréal Nordic

Mindjumpers have the responsibility to run all social activities for multiple L’Oréal brands in Sweden, Norway, Finland and Denmark.

The client have despite multiple brands and markets one point of contact for their social media activations as Mindjumpers leverage a network of Local Social Media Managers in each country. Every Local social media manager is recruited based on a passion and interest in beauty products and their social media skills to ensure best possible audience relevance and content performance.

Mindjumpers Network of local social media managers, enables the agency to strategically develop and execute global and local social media initiatives for companies such as L’Oréal Nordic in a structured, quality assured and cost effective way.

Social media for L'Oreal by Mindjumpers

 

Mekanism – The North Face

Mekanism, the award-winning full service creative agency with locations throughout the U.S., was chosen to create The North Face’s video campaign called Never Stop, where it focused on celebrating the outdoors and places where we play while growing up.

.

 

Project Search

These were some pretty cool projects right? I knew you would like it! But if you are looking for something more specific like advertising campaigns with Nike or just interested in the Coca-Cola way of marketing, then check out the new Project Search feature on Agency Spotter and gain access to hundreds of agency projects from your favorite brands!

 

Related articles:


About Daniel Kim

Daniel is THE marketing guru at Agency Spotter. He holds a degree in Journalism from Georgia State University and has worked in the startup world ever since graduating. When Daniel isn't tearing up the marketing scene, you can usually find him playing basketball or enjoying a delicious bowl of Chipotle...