Meet Austin Advertising Agency: Archer Malmo


Archer Malmo is the full-service, independent, creative agency located in Austin and Memphis. The Archer Malmo Austin office was originally Tocquigny, one of the most renowned agencies in Austin (read below to find out more).

Archer Malmo is brand-oriented, strategically-minded, data-driven and all about doing great work with people who love what they do. They were recognized as one of Inc.’s Fastest Growing Private Companies, Adweek’s Top 20 Interactive Agencies, Agency Post’s Best 10 Agencies for Startups and more. If you are interested in working with this family of awesome creatives, keep reading below!
 

Inside Archer Malmo

Check out Archer Malmo’s portfolio on Agency Spotter

Location: Austin, TX

In Austin Since: 1980

Core Services: Digital Marketing

# of Employees: 30 in Austin

# of Four-Legged Employees: 1 (ping pong table)

Company Mantra: “Talent First”
 

Does your agency have a cool origin story?

Archer Malmo Austin started as Tocquigny, founded by Yvonne Tocquigny as a design firm in 1980. Back then, many of the agency’s now high-profile clients were startups. Yvonne shared their dreams, saw the opportunities and soon recruited cutting-edge talent who helped the company earn national acclaim for its creativity and its measurement chops. One of the agency’s most notable partnerships is that with Dell: at over 20 years the tech giant’s longest ever agency relationship, which kicked off when Tocquigny was the only agency in town that would commit to turn around a Christmas retail packaging project within a week. That can-do attitude never left the agency, and became even more pronounced when Tocquigny was acquired by Archer Malmo – a leading independent brand communications agency based in Memphis – in 2015.

Taco Tour @sxsw

Most Interesting Physical Thing in Your Office?

Our ‘Transform’ string art.

Transform @archermalmo

What does #agencylife mean to you?

Another overused hashtag.


“Talent comes first: Everything we do in our management is engineered to maximize our ability to attract, retain and motivate exceptional and collaborative talent.”

– Russ Williams, CEO


 

Partners in Crime

In 10 Words or Less, What We Do for Our Clients:

We drive short-term results and long-term growth.

3 Characteristics We Look for in Potential Clients:

  • Savvy about contemporary branding and marketing.
  • Interested in upgrading their marketing efforts.
  • Looking for a long-term business partner.

Screen Shot 2016-03-09 at 2.55.43 PM

Our Clients Love Us Because:

We are transparent, collaborative and focused on results.

Clients We’ve Helped:

CITGO, Dell, World Vision, Jeep, USAA, Teradata, Tory Burch, Caterpillar, Hitachi, NFP, Websense, Rice University, Pedernales Electric Cooperative

Malmo

 
 

Austin Access

The #1 Thing We Love About Austin:

Breakfast tacos!

How does your agency help Keep Austin Weird?

Visit La Tortilla Bendita to find out.

La Tortilla Bendita

What are your most admired local brands?

Whole Foods, Dell and, of course, the Texas Longhorns.

What are the top things your team will be doing at SXSW this year?

We’ll mostly be giving praise to @tortillabendita. And printing people’s faces on tortillas.

During SXSW, what is the…

  • Hidden Gem: #tortillabendita, no question.
  • Most Overhyped: Kanye / Drake rumors

Which is your favorite Austin food truck?

Keith’s BBQ, no doubt.

bbq

 

Keeping Austin Weirder

The marketing and design scenes play a huge part in Austin’s creative culture. But how many agencies and design firms do you really know in the city? From advertising agency, Door Number 3, to branding studio, Creative Tonic, we will give you a detailed looked at the designers, marketers and creatives keeping Bat City super weird.

So sit back, relax, as we take you on a trip through Austin’s creative scene…

Stay up to date on all the content during our #AustinSpotted Activation by visiting the Austin Content Hub.


About Daniel Kim

Daniel is THE marketing guru at Agency Spotter. He holds a degree in Journalism from Georgia State University and has worked in the startup world ever since graduating. When Daniel isn't tearing up the marketing scene, you can usually find him playing basketball or enjoying a delicious bowl of Chipotle...