Marketing Strategy in Dallas: Meet Slingshot

If you’re looking for the same old and tired marketing approach, you should just stop reading here. Slingshot isn’t the agency for you. But if you’re looking to break through the noise and engage with your audience like never before, then yes, keep reading!

Slingshot was built on the simple idea of finding better ways to solve marketing challenges and grab consumers attention is the Age of Distractions. The Agency is fearlessly inventive, fiercely independent and one of the best places to work according to AdAge. So if you want to hit all your marketing targets, then you have to use Slingshot!

Inside Slingshot

Check out Slingshot’s portfolio on Agency Spotter

Location: Dallas, TX

Core Services: We are a full-service advertising agency

# of Employees: Our full eco-system of companies is about 125 people.

Company Mantra: “We are all about Marketing in the Age of Distraction®”

Does your agency have a cool origin story?

Owen Hannay started Slingshot in a spare bedroom of his home. Then later moved to our first professional space, which happened to be in Jack Ruby’s former office. One of our first achievements was creating the first HTML banner ever put on the Internet in 1996.


Most interesting physical thing in your office?

It is actually our office itself. It’s a 115 year-old six story wood-frame building that we bought and renovated in 2000.


What does #agencylife mean to you?

Work hard but have fun doing it.

“We want to lead the charge in what marketing and advertising becomes for the next generation.”

– Owen Hannay, Founder and CEO


Partners in Crime

In 10 Words or Less, What We Do for Our Clients:

We reach consumers who now have shorter attention spans than goldfish.


3 Characteristics We Look for in Potential Clients:

  • Smart
  • Bold
  • Willing to push for what’s right to move the business forward.

Our Clients Love Us Because:

We create real business results.

Clients We’ve Helped:

Texas Tourism, Taco Bueno, Susan G. Komen, Moneygram, Terminix, American Home Shield, Ebby Halliday, White Cloud, Texas Motor Speedway, Dallas Museum of Art.



Bigger’n Dallas

The #1 Thing We Love About Dallas:

Best business environment in the country – bar none.


What makes Dallas the best city in Texas?

It’s exciting and growing, and it fosters tremendous leadership and creativity.

Most admired local brands in Dallas?

This is hard to answer – there are many, many incredible brands based in Dallas.


What is one thing people don’t know about Dallas that they should know?

That we have the largest urban arts district in the U.S.

Best Restaurant in Dallas:

Dallas is home to many, many incredible restaurants. We particularly love heading over to the spots at Trinity Groves.


Rank the local colleges with the best creative talent:

University of North Texas and (less locally) the University of Texas in Austin.


The Dallas High Five

To highlight and celebrate the thriving marketing and design community in Dallas, Agency Spotter decided to launch the Dallas Activation Series. With so many great agencies and hidden gems, the Dallas creative scene should never be overlooked! So join us as we take y’all on a trip through the best marketing agencies and design firms representing Big D.

Stay up-to-date on all the coverage during our #DallasSpotted Activation by visiting the Dallas Content Hub.

Daniel Kim