Rod Griffith, Chief Client Officer and Co-Founder at MarketReach, Inc., has a deep, 30-year background in partner marketing for tech companies. He managed strategic alliance partners for many years before managing partner marketing programs for a global computer company.
As the co-founder of MarketReach, a B2B tech marketing firm, Rod and his team help global tech companies develop and implement partner marketing initiatives and programs in the U.S.
“Houston, we have a problem.” If you know the story of the Apollo 13 near-tragedy in space, you recognize that […]
